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                            The views expressed in this article are strictly those of Max Wideman.
                            The contents of the book under review are the copyright property of the author.
                            Published here May 2019

                            Introduction | Book Structure | What We Liked
                            Downside | Summary

                            Book Structure

                            The content of this book is set out in twenty-two chapters as follows

                            1.

                            Understanding the Facts of Life for Executives

                            2.

                            Preparing the Leadership

                            3.

                            Questions Every Project Manager Really Needs Answered

                            4.

                            Establishing the Relationship and Managing Up the Organization

                            5.

                            Working with the Executive Sponsor to Understand the Project

                            6.

                            Reviewing the Stakeholder Analysis with Your Sponsor

                            7.

                            Listening Styles and How Using Them Effectively Helps You to Engage an Executive

                            8.

                            Your Attitude and Its Role in Engaging an Executive

                            9.

                            Preparing Sponsors for Their Role

                            10.

                            Clearly Establishing the Communication Channels to Stakeholders

                            11.

                            Creating Internal and External Communications with the Sponsor

                            12.

                            Using Deputies of Executives Effectively

                            13.

                            Executing Risk Management Strategies and Executive Sponsor Support

                            14.

                            Addressing Scope with the Sponsor

                            15.

                            Providing Options and Recommendations for Key Decisions

                            16.

                            Communicating Problems and Issues with the Sponsor

                            17.

                            Communicating with Operations Using the Sponsor

                            18.

                            Using the Sponsor to Gain Operations Support

                            19.

                            Getting Help with Cross-Functional Issues

                            20.

                            Navigating the Political Waters

                            21.

                            Engaging Senior Managers When You Have a Multinational, Cross-Cultural Project

                            22.

                            Handling Competition with Other Initiatives

                            The book has a total of 220 pages and the contents include a number of figures to illustrate the material being discussed. Each chapter concludes with a brief bulleted list under the heading "Points to Remember".

                            Introduction  Introduction

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